MachinePoint, the largest European Used Machinery trader, continues with its international expansion plans and opens a new sales office in Istanbul, Turkey. Their international expansion plans started two years ago with the opening of sales offices in North Africa and India.
MachinePoint has a long history in international machinery trading. They have sold used machines to more than 80 different countries to the satisfaction of both buyers and previous machinery owners. Headquartered in Spain, they have nowadays presence in the matured markets of Western Europe along with swiftly maturing markets such as Eastern Europe, Russia, India, North Africa and now Turkey as well.
MachinePoint has managed to professionalize the used machinery market to guarantee service and security to both buyers and sellers. In a traditional fragmented market, full of small entreprenuers, MachinePoint has built an organization of over 40 people dedicated to the trading of used machinery.
Mr. Cesar Rodriguez – CEO of MachinePoint says, “The Turkish market has proven to be a very important market for our organization. Turkey is a meeting point of the continents and plays an important role in the Eurasia region. It has a lot of particularities as a market, this is why having local presence will help us serve the Turkish clients better.
At MachinePoint we mainly deal with used machinery from European brands, as they mantain high residual values making them interesting for international trading.
Turkey has a very strong plastics industry and upandcoming beverage industry. Turkish plastic and beverage industries are quite young and you can find recent developments and design applied in a lot of companies. MachinePoint can help Turkish companies sell their used equipment abroad, keeping their technology knowledge away from local competitors.
Turkish manufacturers appreciate European technology to keep up with quality standards of product production. For those with tighter budgets access to European technology is possible through the purchase of a used machine.
We have seen a great increase in business coming from Turkey since 2007. Our business this year is 30% higher than same time last year in Turkey. And the tendency is to continue this way, as we have just started to approach this market, and we have great plans for it.
Our clients appreciate our profesionalism and the security that it gives them dealing with a reputable company when it comes to their used machinery needs. At the end of the day, used or new, machinery investments are part of a company strategy and competitive advantage. For this reason information and assesment has to be treated accordingly”.MachinePoint Media Department
Gema Alvarez
Email: galvarez@machinepoint.com
Tel: + 34 983 54 99 00
